What is Littledata?
Littledata pioneered server-side tracking for Shopify, helping merchants connect first-party customer data to:
Google Analytics (GA4)
Google Ads & YouTube
Meta Ads (Facebook & Instagram)
TikTok & Pinterest
Klaviyo
By accurately linking revenue to marketing channels, Littledata improves marketing attribution and enhances campaign performance.
Integration Overview
By integrating Littledata with Rebuy, you can:
Identify Shoppers in Klaviyo Segments:
Track which Klaviyo segments your shoppers belong to, enabling more personalized marketing strategies.
Track Smart Cart™ Interactions in Google Analytics:
Monitor how customers interact with Rebuy's Smart Cart™, providing insights into cart behavior and conversion rates.
Smart Cart opens
Subscription conversions
Upsell performance
Quantity-based sales
Installation Instructions
Prerequisites
Before proceeding, ensure you have:
An active Shopify store.
An active Rebuy account.
An active Littledata account.
An active Klaviyo account (for segment identification).
Google Analytics set up for your store.
Klaviyo Segments Integration Installation
Enable the Rebuy x Klaviyo Integration.
Enable the Littledata x Klaviyo Integration to begin identifying customers in your pre-existing Klaviyo segments
Add Klaviyo Segments to Rebuy Data Sources to recommend personalized product recommendations based on customer segments.
Learn more about how Littledata's advanced identity resolution works for Klaviyo and Rebuy.
Google Analytics Integration Installation
Add a script to the Shopify theme.liquid file or assets loaded from the theme.
Follow Littledata’s setup instructions for proper integration.
Learn more about Littledata's Google Analytics connection.
FAQs
What details can you track using the Rebuy x Littledata Integration for Google Analytics (GA4)?
What details can you track using the Rebuy x Littledata Integration for Google Analytics (GA4)?
Smart Cart opens: See how many users interact with Smart Cart.
Subscription conversions: Track if users who switch to a subscription actually complete the purchase.
Upsell performance: Measure whether users selecting an upsell in Smart Cart have a higher average order value (AOV).
Quantity-based sales: Identify how many products sold came from quantity increases in Smart Cart.
Support
For assistance with the integration, contact Rebuy's support team at [email protected].
For Littledata-specific inquiries, reach out to [email protected].