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Yotpo and Rebuy Integrations

Enhance conversions by surfacing Yotpo reviews, SMS signup, and loyalty rewards directly in Rebuy widgets and Smart Cart.

Strauss Van Wagenen avatar
Written by Strauss Van Wagenen
Updated this week

What is Yotpo?

Yotpo is a powerful e‑commerce platform that lets you collect and display customer star ratings, written feedback, photos, and videos. It also supports SMS marketing and loyalty programs, helping merchants engage shoppers and increase lifetime value.


Integration Overview

Review Integration

Embed Yotpo star ratings and review snippets within Rebuy's recommendation widgets to build trust and boost conversions.

SMS Capture in Smart Cart

Use the Yotpo SMS Smart Cart App to capture customer phone numbers during checkout within Rebuy’s Smart Cart—powering more effective SMS campaigns.

Loyalty Integration

With Yotpo Loyalty Smart Cart App, customers can view and apply loyalty points directly in the Smart Cart—encouraging immediate redemptions and increasing repeat purchases.

Personalized Recommendations with UTM Data

Leverage Yotpo UTM tracking info in Rebuy data sources to dynamically personalize recommendation widgets based on the customer’s traffic source—modifying headers, products, and discounts.


Installation Instructions

Prerequisites

  • Yotpo Reviews, SMS Smart Cart, and Loyalty apps must be installed and configured in your Shopify store.

  • Ensure your Rebuy Smart Cart is set up to enable Yotpo features.

Integration Installations

  1. Enable Reviews Integration

    1. In Rebuy Admin, navigate to Integrations.

    2. Find Yotpo Reviews and toggle ON.

    3. Star ratings and review snippets will now appear in your Rebuy widgets.

  2. Connect SMS Capture

    1. Install and configure the Yotpo SMS Smart Cart App via Shopify.

    2. Ensure it’s enabled in your Rebuy Smart Cart settings.

    3. The app will capture phone numbers at checkout.

  3. Activate Loyalty Integration

    1. Install the Yotpo Loyalty Smart Cart App.

    2. In Rebuy, confirm it's enabled in Smart Cart integration settings.

    3. Loyalty points will now be visible in the cart.

  4. Personalize with UTMs

    1. Add Yotpo UTM parameters to your marketing links.

    2. In Rebuy Admin → Data Sources, configure rules mapped to these UTMs.

    3. Use dynamic headers, offers, and product recommendations accordingly.

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