Overview
Leveraging the Smart Cart’s Checkout button to trigger a popup presents merchants with the opportunity to showcase a special offer to customers at the critical moment when they are on the verge of completing their purchase. This strategic placement ensures that customers encounter the offer precisely when they are most likely to convert on the contents of their cart, maximizing the potential for increased sales and customer satisfaction.
For example, if a customer is about to check out with a single item in their cart, the popup could offer them a related product at a discounted price or suggest upgrading to a higher-value version of the item they are purchasing. This not only increases the average order value but also enhances the customer experience by providing them with additional value right when they are most likely to be receptive to it.
Configuring a Pre-Purchase Popup Widget
Create the Pre-Purchase Popup Widget
Follow these steps to create a Pre-Purchase Popup Widget from Smart Cart.
Log in to your Rebuy account.
Navigate to the section where your smart carts are listed after logging in.
Select the specific smart cart that you wish to update.
Click on 'Checkout Area Options.'
Toggle on the Pre-Purchase Pop-Up.
Click 'Create Pre-Purchase Pop-Up.
Name your Pre-purchase popup widget and click "Submit!"
The widget is now created and live.
Head to the widget settings and data source rules to customize further.
The widget will be auto-set to live when you create it here. you can disable it by toggling off the Pre-Purchase Pop-Up setting in Smart Cart.
Configure the Widget’s appearance
To get started on altering the layout options for the pre-purchase pop-up, you can simply click "Edit" in the pre-purchase pop-up section within the Smart Cart settings. This will allow you to customize the layout to your preferences directly from the Smart Cart settings interface.
Additionally, you can access the pre-purchase pop-up in the Rebuy Admin’s Widgets tab, then Cart.Here, you'll find the Pre-purchase cross-sell popup you just created. Click on the name or ID attribute to edit the widget.
Within the widget settings, you can configure the Popup’s Layout, Countdown timer, Language, or Copy. You also have the option to limit the popup’s view count from this section.
Configure the Data Source
From inside the widget settings, click on Data Source. By default, this widget is configured with Rebuy’s Top Sellers Endpoint. Go ahead and change or customize the Data Source to fit your specific promotion. If you make any changes, you’ll need to Save them before going back to the Widget settings for our final step.
Example
FAQ
Can I use this widget without Shopify Plus?
Technically you need Shopify Plus, but you could always build a hidden product at a discounted price to present via the pop-up if you would like. You can follow this guide to get started on that. However, we highly recommend you upgrade to Shopify Plus for more great features!
Can I have multiple pre-purchase widgets?
No, you can only have one pre-purchase widget. But you can adjust your data sources to pop up whenever you'd like!
Can this widget perform as an up-sell instead of a cross-sell offer?
Not currently. Merchants can only use this widget to offer customers the option to add more products to the cart. It doesn't replace any products in the cart with the item(s) in the offer.
Please check out our Popup Best Practices guide for more tips and ideas.